Hello there!  I'm Matt Chadwick at the business desk and this evening I'd like to tell you about an initiative that is being embarked upon by the Wal Mart chain.  In recent times Wal Mart has come under heavy criticism for the way they treat their employees especially so when it comes to benefits packages.  However, they are hoping that this new initiative will help to improve their image in both the eyes of the public and their employees.

This initiative is scheduled to start in Florida and here's the deal.  Wal Mart is going to offer over 300 generic types of prescription drugs at a cost of four dollars to their employees as well as to their customers in Florida.  This comes at a time when the cost for most of these types of drugs range from $10 to $30 and at the same time health care in the United States is rising at an alarming rate.  Wal Mart is hoping that this would attract more customers to their stores as well as put them in a better light with their employees. 

In recent times Wal Mart has been under the gun for the way they treat their women employees, the types of benefits packages they offer to their employees, and their overall high handedness in other matters but the experts are saying that this new initiative could have some very interesting and positive effects for the Wal Mart corporation.  It was revealed last year that thousands of female Wal Mart employees were suing the corporation for millions of dollars with regard to such things as sexual discrimination, pay inequity, plus more and at that time Wal Mart seemed to be struggling to maintain its corporate image.  Then it was revealed that Wal Mart was not a very good employer when it came to the types of benefits packages that it offered to its employees.  However, this new effort on the part of one of America's largest corporations may indeed pay big dividends if the initiative can be sustained.  If this initiative is successfully run, it stands to help improve employer/employee relations and it could not come at a better time because of the rising costs for drugs across the United States.  It will certainly also help to attract new customers to Wal Mart because they too will be looking for cheaper ways to purchase prescription drugs and it only serves to follow that if you attract customers in this way they will certainly be looking to make other types of purchases.

Good thinking on the part of Wal Mart and we will all be watching closely to see how this initiative develops.

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