Good day everyone!  I'm Jeff N Marquis co-author of "Untapped Wealth Discovered."
Today I'd like to give you a jump start on a trend that is starting to pick up pace across America and I can bet you anything that many of you would be quite surprised when I tell you about this trend.
For the past five years there has been a growing trend towards using one's knowledge to create lucrative opportunities.  Many people are using their knowledge to write self help, how to do, and you can do it books and for many it is paying off quite nicely.  With a rapidly aging population there are more and more retirees who are looking for ways to get involved in various types of hobbies ranging from playing golf to gardening, carpentry to cooking, interior decorating to cake making, and so much more.  In addition, there is a swelling number of consumers who are looking for self help and how to do books that would teach them how to surf the Internet, create and develop websites, set up and install servers and workstations, and basically learn more and keep up with the rapidly growing world of technology.  There is a very real demand out there for self help, how to do, and you can do books in various formats such as electronic, hard copy, books on cassette and CD, and even on DVD. 
More and more people are using the Internet to market their books and they are either going the self publishing route or using online publishers to get their books marketed.  The trick of the trade is to find the right way to do this and in order to do so you need to evaluate a few important facts before you decide to strike out on such a venture.  I have prepared a list of considerations for you to think about because as an author I have had the opportunity to learn through trial and error and now I would like to help you avoid some of those common pitfalls that I fell into when I first started out.
Before you decide to be a self published author you need to ensure that you have the necessary support behind you that you can use to market yourself.  If you have the resources to create and develop a website to sell your book then it's half the battle won.  You need to be able to develop a website that is eye-catching, savvy, and technically able to carry out online transactions.  If you don't have these types of skills readily available then you may not want to go the self publishing route.  Your website needs to be marketed through such channels as search engines, the use of Google ad words, using media outlets to market your book, getting readers to write book reviews for you after they have read your book, using press releases to help expose both you and your book, and even using radio programs to talk about our book. 
If you choose to use an online publisher to publish and market your books you should still use a website of your own to help market your book.  Then, when you decide to go the online publishing route you need to make the right choice when choosing your online publisher.  You need to research this very carefully and choose the one that gives you the most exposure to book sellers.  As most of you already know most books are sold on the Internet through Amazon and Barnes and Noble.  Another important thing to keep in mind is the format of your book.  If your book is over 100 pages then you may want to go the hard copy route but if it is anything under 100 pages you may want to use both e and hard copy.
Finally, you should choose a title that best describes the contents of your book and if you decide to set up a website to sell your book then you should choose a name for your website that is either the same for the title of your book or close enough to the title of your book.  I hope that these tips help to spark your creative juices and I look forward to seeing some spanking new authors on the scene very soon.
If you'd like to read my book then please visit www.untappedwealth.com/order.htm.